There you will find example of businesses that have used Twitter to their advantage and some of these are quite creative. For example, when people working in the Empire State Building twittered that they were craving ice cream delivery, New York local chain Tasti D Lite was there to listen and meet their need.
There are plenty of tips on how to use Twitter for your business and what constitutes best practice so you don't turn your customers away or fail to get any in the first place! You can even download the guide from Twitter 1001 - download
That way you can refer back to the guide or even share it with your colleagues or business partners.
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